Let us be frank ladies and gents, Blood on the Sand's plot is equal parts unbelievable and hilarious, a real by-the-numbers action title in the tradition of the great action movies. Profanity laced one-liners? Check. Ridiculous plot? Check. Explosions a-plenty? Hell, yeah! The premise behind the plot is that 50 Cent, along with his G-Unit compatriots (Lloyd Banks, Tony Yayo and DJ Whoo Kid), have just finished the final show of their Middle East tour when their promoter informs them that he doesn't have the promised ten million dollars. At this point, Fiddy confronts the promoter at gun point and a compromise is made - leaving 50 Cent as the proud new owner of a diamond encrusted skull (it gets better...). Of course, everything doesn't go to plan and 50 finds himself the victim of an ambush with the target being the diamond skull. As you can surmise, 50 isn't happy about the situation as he readily explains: "That bitch took my motherf**kin’ skull," now it's up to you to help him get it back.
While readily building on 50 Cent's over the top thug persona, the story and dialogue is humourously off-the-wall, providing you with a few chuckles (or eye rolls) if you are in the right mindset. The gameplay provides the same style of unrealistic, arcade-style action in the vein of The Club, while also mashing in run-and-cover, stop-and-pop elements more akin to the gameplay of Epic's Gears of War.
Though it's provided, more often that not you'll forgo the cover system, instead falling back on your run-and-shoot skills to fight your way through the game (which is definitely encouraged by the arcade-style scoring system). The scoring system eggs on your ability to cause chaos and calamity, turning the game into an old school high score fest as it gives you points for all the enemies you kill and throws in a multiplier to really keep the scoreboard ticking over if you can managed to quickly kill them in succession. You’re score is also rewarded by your ability to pull off head shots or taunting enemies after you've killed them via the taunt option (aka swear button).
The game also throws in a version of bullet time called 'Gangsta Fire' to help you out when times get tough, but as the enemy AI isn't as ferocious as it should be, more often that not you won't really need to slow the game down. Aside from simply shooting everything in sight, there are a number of collectibles and scenarios (which if completed reward you with power-ups such as exploding ammo) in each level to help you improve your score which will have you running around the level collecting posters and killing specific targets in order to boost your score.
Each level also contains a number of crates filled with cash which you can use to unlock new taunts, guns and counter moves by calling up an arms dealer on a payphone, seriously. With a shallow core gameplay experience, the developers understand that gamers need something else to keep them drawn in and while these are small additions, they make the title compelling, making you want to come back for another mission.
Each mission of the game is set in well-crafted levels of deserted, half destroyed urban locations. Like out of an action movie, it's one set piece after another as vans crash through gates with the rear door flying open to give you an eyeful of AK-47s pointing your way. Or in one of the few times that the game diverts from the third-person shootathon, you're be able to man a helicopter's chain gun to mow down enemy encampments filled with tanks, AA guns and rocket wielding foes. Whether you're in a burning mansion, racing after a bullet riddled convoy of Hummers or picking off snipers perched on the balcony of a decrepit building, the solid pacing of action rarely lets up.
While there are no multiplayer elements included, the game does comes equipped with co-op enabled, giving you the opportunity to forgo your AI controlled G-Unit partner for a real-life buddy to accompany you on your journey of mayhem and destruction. Joining co-op games is a very quick and easy affair, and players can jump in and out of a game as they please. A great feature that the game has is the ability to lock your game so that it is invite only or only people from your friends list can join. Though if you do choose to play an open game, you can disconnect the other player from your game if they happen to tool around, though thankfully we only game across one instance of this happening while playing co-op.
Blood on the Sand features some reasonable visuals - though nothing groundbreaking. Each level is highly detailed to effect, giving off an atmosphere of a war torn city, also giving players many nooks and crannies to hide behind. The game's explosions and the fire effects stand out the most, coupled with a decent sound setup you'll feel each one reverberate your ears like a symphony of destruction.
50 Cent fans will be pleased at the soundtrack offerings as the title offers forty tracks (some of which are unlockable as you progress through the game), which you can add or remove from a playlist to create your own custom soundtrack. Though be warned, if you don't fiddle with the music player you'll find yourself listening to the same tracks repeatedly, especially in the early parts of the game. If for whatever reason you’re not interested in listening to 50 Cent’s rhymes, you are given the option of listening to an instrumental soundtrack. Fans will also be pleased to note that there are a number of unlockables in the game, featuring concept art and videos - which feature some of Fiddy and G-Units most notable singles.
For those of you that had a crack at 2005's mediocre 50 Cent: Bulletproof, we understand that you'll come to this title with a lot of caution, but the only thing tying this spiritual sequel is the hard cussin' Fiddy himself. Not only is 50 Cent: Blood on the Sand a competent third-person shooter, it's an action-packed hoot to play - either by yourself or with a buddy in tow.

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