The exclusive agreement will see the creation of an interactive music game created with input and support from Sir Paul McCartney, Ringo Starr, Yoko Ono Lennon and Olivia Harrison:
"The project is a fun idea which broadens the appeal of The Beatles and their music. I like people having the opportunity to get to know the music from the inside out,” Sir Paul McCartney said.
“It gives me great pleasure to be part of The Beatles / Apple and Harmonix / Rock Band partnership,” said Ringo Starr. “The Beatles continue to evolve with the passing of time and how wonderful that The Beatles’ legacy will find its natural progression into the 21st century through the computerized world we live in. Let the games commence.”
“It’s cool. I love it and hope it will keep inspiring and encouraging the young generation for many decades.”
“People are having so much fun playing Rock Band. Combined with The Beatles tracks, it is a great way to either listen or participate,” said Olivia Harrison. “If you like the music, it doesn’t take much persuasion to get you to play.”
Giles Martin, co-producer of The Beatles LOVE project, will act as Music Producer.
Paul DeGooyer, MTV’s Senior Vice President of Electronic Games & Music, was keen to express his excitement about the project, stating "We are honored to be part of this new way for people to discover the timeless music and art of The Beatles - the most creatively and commercially successful, critically acclaimed, and influential band in the history of popular music".
Speculation as to who would actually be getting the rights for The Beatles' game can now be put to rest. Hardware details are yet to be confirmed, but a Christmas 2009 release date has been mentioned.
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