As the Xbox 360 continues to build on its head start over the PlayStation 3 and Wii, SCEA executive Jack Tretton has insisted that Sony has nothing to fear, and that the PlayStation 3 will eventually emerge triumphant in the next-gen console battle. More interestingly, Tretton also told TheStreet that surefire mega-seller Grand Theft Auto IV arriving on the 360 at the same time as the PS3 wouldn't change anything.
"There's no question that having the Grand Theft Auto franchise helped us a lot and helped us sell some units, but I don't think the battle would be any different with or without Grand Theft Auto," insisted Tretton. "If you look at our first-party library and the franchises that we've brought to market over the course of PS2, we have a very formidable first-party library of exclusive software that will help define us."
Tretton was also dismissive of the head start enjoyed by Microsoft's Xbox 360, which will have been around for 12 months by the time the PS3 reaches shop shelves. "At the end of the day, what you do in the first year, and whether you do 6 or 10 million units, does not determine whether you're successful or not," he argued. "We've never been first to market in any generation. We weren't first when we debuted the original PlayStation. We weren't first with PlayStation 2. It ultimately came down to the system and what consumers preferred."