The company's overall net sales for the entire fiscal year stopped at 1.04 billion US dollars, a stunning 31% percent increase from the near-800 million dollar income from last year. Record profits were substantial especially in the fourth quarter of the fiscal year, increasing 28% from the same quarter in the previous year. This accomplishment places the company in the same league as Electronic Arts and Activision, both companies also having recorded profits past the billion-dollar mark.
The financial success comes despite the aquisition of TDK Mediactive, yet is assumably hugely aided by miraculous sales figures in Japan, what with the recent Grand Theft Auto 3 release over there being considered as perhaps the most successful release of a "western" game, having already sold more than 300,000 copies. Sales in other areas of the world haven't been any less impressive, in the fourth quarter alone Rockstar released several AAA titles that expectedly received high acclaim from gamers and games press across the globe, including Grand Theft Auto: Double Pack (PS2, Xb - Xbox version coming to PAL on January 2nd), Max Payne 2: The Fall of Max Payne (PS2, Xb, PC), controversial PS2-title Manhunt as well as releasing a GBA port of the original Max Payne (story) in the US.
In the process, TDK has been renamed Take-Two Licensing and Take-Two Interactive has reorganized its brand into three major labels: Rockstar Games, Gathering and Global Star. Rockstar will act as it always has, being the label behind Take-Two's major console and PC releases. Gathering will focus on mid-priced games across all platforms, and Global Star will handle all game-content aiming to retail at around (and below) US $20. Other labels owned by Take-Two, such as Gotham Games, will have their products released under either Gathering or Global Star, depending on the price point.
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