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19 Sep, 2007

Fury to carry Australian Made logo

PC News | First game to do so.
Auran has announced that it has become Australia's first videogame developer to carry the 'Australian Made, Australian Grown' logo on its computer titles. The logo will feature on several of Auran's titles including Fury, Trainz, Railroad Simulator 2006 and Trainz Classics

Celebrating its 21st birthday, the Australian Made logo can be found on a variety of foods, and now you'll be able to see it on videogame boxes. Auran's CEO, Tony Hilliam commented, "As one of the oldest and largest independent game developers in Australia I'm very happy to see that Auran will be the first to use the Australian Made logo. Aussie gamers will now be able to support world class games that were developed right on their doorstep. From the birth of the idea, through to development, investment, packing, shipping and marketing, we do it all ourselves. With the support from our local market, we're really very proud to take our products to the world."

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11 Comments
4 years ago
WOO! We get an ugly green triangle next to our ugly "insert ratings colour" ratings logo!

I can smell the gamer uprising already.
4 years ago
Now if the government would just start subsidising the industry the way they do film...
4 years ago
from all reports of the game it's suppose to be rubbish. so what other cheap marketing tools?... good ol aussie pride because it worked so well for dick smith icon_rolleyes.gif. where are all the american logos? i guess they rather let their products speak for themselves.
4 years ago
Yep, American products sure do speak for themselves. Madden 0X, NHL 0X, MLB 0X, Tiger Woods 0X, Ford, Microsoft, Operation Iraqi Freedom etc etc. Need I continue?

Of course a major part of motivation is money here, but if you can drum up a bit of awareness for the Aussie gaming industry at the same time, does it hurt? If it's a rubbish game, then we should view that as a pity not talk about how it deserves no sales. I suggest you go put on a bit of eyeliner and avoid reality a bit more.
4 years ago
I'm iffy about this. With all of their testing stages, they had absolutely no empathy for the Australian gamer, making the game client FilePlanet exclusive, so we could enjoy enduring long download queues, then downloading the file slowly from an American server, chewing up our quota. A real Australian company would have tried to get it on as many ISP freezones as possible.. this isn't America, but then I'd assume you'd hope Auran would know that?..

And it doesn't help their cause when all the dates they send about testing via email are all North American dates.. but yeah, Australian made, owned, blah, I don't really care, because they're trying to make themselves as American as possible.
4 years ago
^ It was also on Bigpond's GameArena


but yes, just as bad icon_razz.gif
4 years ago
The point is your money stays in the country
if we keep buying more stuff from overseas than we do from our own country then we will run out of money as a country
4 years ago
Annihilation wrote
^ It was also on Bigpond's GameArena


but yes, just as bad icon_razz.gif
Only AFTER the start of the Fury Challenge. Before then, Fileplanet exclusive.
4 years ago
puddingfork wrote
The point is your money stays in the country
if we keep buying more stuff from overseas than we do from our own country then we will run out of money as a country
we'll just borrow more money from other countries, and the interest thats paid back could be put into gaming development for said country!

how can we lose? its win/win!

back on topic: is it the developers choice to put it on the aussie logo, or is there some law thats say that fully made australian stuff (or a certain percentage) must have the 'australian made' logo?
4 years ago
I'm pretty sure it's the developer's (or more likely publisher's) choice, although there are laws about what percentage of the product can be Australian made before you have the option of using it.
4 years ago
It's not actually the first game to do so - found this while doing my NES cataloguing today.


Bahaha.
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Australian Release Date:
  17/10/2007 (Confirmed)
Standard Retail Price:
  $49.95 AU
Publisher:
  Auran
Genre:
  MMOG
Year Made:
  2007
System Requirements:
Windows XP
512Gb RAM
Pentium 4, 2GHz
NVIDIA GeForce 4Ti or ATI Radeon 9600
128Mb VRAM

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