And, if Nintendo's number one cheerleader is to be believed, there's more hurt on the way for Sony and Microsoft, with Reggie confidently predicting that the unique features of the Wii will give it a vital edge in the next-gen race. "Our competitors are both going down the same path. Both believe that more and more performance with a higher and higher price tag are their keys to success," he stated. "What do I see? I think our two competitors will trade share between them, while we go off and grab share in a completely different way."
In other words, the Wii is set to match the impressive popularity of the DS, and according to Fils-Aime, that's because Nintendo embraced a tactic of tapping into new markets when designing the two devices. "[The success of the DS] is all based on a market expansion strategy," he said. "And that's what we're looking to do with home consoles. I'd much rather have the consumer buy a Wii, some accessories, and a ton of games, versus buying any of my competitor's products."
Meanwhile, away from Fils-Aime and his relentless tub-thumping, American McGee (responsible for the likes of gothic PC adventure American McGee's Alice) has become roughly the eight millionth third-party developer to proffer his views on the three next-gen machines from Sony, Microsoft and Nintendo. Speaking in an interview with CVG, McGee argued that Nintendo was all set to "capture the hearts of gamers," whilst Microsoft and Sony were more likely to "stab each other in the neck" when it came to market-share. "The only truly next-gen console out there is the Wii," remarked McGee. "Everything else is just a video card and processor upgrade."


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