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Tristan Kalogeropoulos
05 Jul, 2007

Australian games industry demands a fair go

PALGN News | Wants same financial perks as film industry.
Australia’s Games industry has accused the current government of "serious neglect". The Games Developers' Association of Australia has demanded that the country’s games industry receives similar rebates and conditions as the Australian film industry.

The GDAA has stated that "the videogames industry in Australia is experiencing a serious fiscal inequity and imbalance compared to the film and special effects industry sector," drawing focus to the fact that that the government is offering a 40 percent rebate to companies in the film industry. They suggest the same deal be extended to game developers.

Other countries, including Canada and France, have recognized the growing state of the industry and have created initiatives to foster this growth.

A large contributor to the nation's economy, the gaming industry, according to the GDAA, brings in ($AU) 400 million dollars of domestic sales and adds ($AU) 100 million growth in exports. Along with this they claim that the industry supports many jobs including; 8500 people - 5000 in retail, 2000 in development and 1500 in publishing and distribution. Should financial incentives be introduced, they expect a huge expansion of industry.

The GDAA have predicted that, "with the production rebate extended to the game development industry [they] envisage that, skills shortages not withstanding, the number of people employed in game development in Australia could triple to 6000 within three years."

It appears that the GDDA have the support of the Victorian state government. Talking to The Age newspaper's Screenplay, Minister for Information and Communication Technology, Tim Holding, said "this is a very important change that we want to see the Federal Government make". He went on to say, "It shows a misunderstanding of where our entertainment industry is going. Film is still hugely important to us, but interactive entertainment is growing incredibly quickly, and the animation studios and the games studios that are here today you can't deny them access to the same the same tax concessions without having a significant impact on the industry."

With a federal election on the horizon it is almost guranteed that there will be a slew of promises from both sides of the major political party fence, it's therefore possible that the Australian games industry may still get the boost it deserves.

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9 Comments
4 years ago
I agree with this. Australian game developers on a well underpaid compared with their UK and US counterparts with the government not really supporting the industry.

Some great games have come out of Australia and I'd love to see the gaming industry grow here.
4 years ago
I also agree with this. It really does seem as though the Government is taking double standards with how they fund game development studio's in Australia. With the rate that the games industry is growing in Australia, it should hopefully become even more evident to the Government that the games industry is worth putting more funding into within the next few years.
4 years ago
i also agree.. i strongly believe in the need for this to happen mainly to give our talented programers and developers incentive to stay in australia, rather than them being enticed by already established gaming industries abroad.
4 years ago
I also agree that the game developers need more money but i doubt the government will do anything. Just imagine the headlines "government gives money to game markers instead of hospitals". hahah i really doubt it will happen bu it would be awesome if it did. Just remember this is a nanny state after all don't get me wrong i wish they would support the game developers but i doubt it very much.
4 years ago
I also agree that this should happen. Mainly because if I couldn't figure what I was going to do in life in the next few years, this would be the industry I will fall on.
4 years ago
I really want this to happen, although I doubt it will, because after I finish my Uni course, which I haven't actually started, I'm going into games programming so the extra growth would really help in getting a job.
4 years ago
I remember one person said something along the lines of "Our industry will never get respect so long as we keep referring to our product as video games."
4 years ago
Sunrider wrote
I remember one person said something along the lines of "Our industry will never get respect so long as we keep referring to our product as video games."
The games industry is growing and with more games like Brain Training, games will become more accepted over time. The video games stigma will die as new generations of game players start to enter the communitiy.
4 years ago
If someone overseas plays a game made by an Australian company, they aren't going to suddenly want to take a holiday here.

Whereas if they are watching an Australian-made film, they might see some locations that make them want to visit here.

So while the game industry generates export dollars, it does nothing for tourism, so it shouldn't really be compared to perks for film-makers.
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