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Karl W
29 May, 2005

Electronic Arts to buy Ubisoft?

PALGN News | EA is ready to conquer once again
According to Reuters news service, French game developer/publisher Ubisoft is talking to several third parties about takeover.

"We are speaking with third parties that are interested either to merge (or to invest in the company)," said Yves Guillemot, Ubisoft's chairman and chief executive. "If someone comes with a very good offer, that will be very interesting ... I'm going to consider it." Guillemot also mentioned that several Chinese companies are talking to Ubisoft about a deal, though he wouldn't name names.

One of the companies interested in Ubisoft is, you guessed it, Electronic Arts. EA bought a 20% stake in Ubisoft last December, making them the leading shareholder (next to the Guillemot brothers), and you can bet they'd be happy to grab the 2nd largest game publisher in Europe. But, even though EA is the leading shareholder, the Guillemot brothers control more of the voting rights (22.8% to 18.4%). Also, relations between the two companies are not the best, and Ubisoft views the 20% purchase as a hostile tactic.

"That tactical 20 percent does not help. It's a very bad start," Guillemot said. "It would be wrong to go with the first guy who wants to buy the company."

Still, Ubisoft is willing to make a deal with Electronic Arts if the price is right. The price would have to be high, though, according to Guillemot. "We're not going to sell the company for less than we think it's worth. Our turnover is very good. We see our market share improving, so there's no rush to sell." Remember, Ubisoft's a major company, responsible for two very major franchises, Tom Clancy's Splinter Cell and Prince of Persia, among others.

We will be sure to tell you the outcome of these talks as they surface.

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16 Comments
6 years ago
Please, please don't let this happen!!!
6 years ago
I doubt it. I really do. And EA is the new MS. :/
6 years ago
Before all the hate is channeled at EA, let's make sure we all know it takes two to tango. icon_wink.gif
6 years ago
Takes one to ****-tango. icon_razz.gif
6 years ago
i wouldn't hate EA so much if they actually spent some of their profits on employee satisfaction (including allowing them time to finish what they're working on)... at least then we might get some well made games from them... employee satisfaction leads to customer satisfaction which leads to more profits (which leads to the dark side... sorry, wrong topic icon_razz.gif)

that's not to say all their games are rubbish (hell, they've published probably half the games i own... well, maybe not half but a sizeable chunk of them...) but the majority of them seem to be cheap expansions...

i just hope that they (EA) allow Ubisoft to continue to do their thing and allow them to produce good games... obviously not all the companies under EA ownership have turned to sh!t...
6 years ago
I feel sorry for the Criterion guys. It seems they'll be pumping a new Burnout game almost yearly. Shame.

EA needs to get creative. All thy're doing is buying good dev houses and juicing them for everything they're worth. Can you name 5 excellent games that have been developed BY EA?
6 years ago
aaaAAAAAGGGGGHHHhhhhh(blowout)!!!!!
strange this could happen, but everything's about business these days i guess. just look at the world now, and look at what it could be.....








imagine......







c'mon, use your imagination!!!!




fine, this might be a vision.

well, this is of course the nightmare world, for most people.
6 years ago
^ have you taken your medication today?
6 years ago
I agree. What the hell. icon_neutral.gif
6 years ago
Mangaman, WTF icon_lol.gif
You seriously need to be less hyperactive around these boards and start trying to make intelligent posts icon_razz.gif
6 years ago
well, it is an intelligent vision of how a not-so-intelligent world without money would look like. Gotta love those blue worm looking birds in the sky.... icon_rolleyes.gif
6 years ago
...why god why did I introduce mangaman to palgn :cries: icon_sad.gif.
6 years ago
well, the good news of bright cheer seems to have shone upon palgn. That's of course after my first 100 posts in the first 3 days.. icon_redface.gif
6 years ago
seems Ubisoft are resisting the takeover...

http://news.bbc.co.uk/2/hi/technology/4586171.stm
6 years ago
Resistance is futile!

Well, I hope not, anyway.
icon_lol.gif

Well, I guess now it all lies in the hands of shareholders - if Ubisoft's shares are over-valued, then it's take-over time.
This is when it has nothing to do with the games, and everything to do with the financial sector and the share market... the "ugly" side of the video game industry...
6 years ago
God I hope not, I could never forgive EA for The 007 series, Ubisoft are really peaking (creatively) lately, i just hope they can hold off!
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