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James Francis
10 Sep, 2004

Binge & Purge: The Peril of Evolution

PALGN Feature | As costs of development threaten to outgrow game audiences, developers could be tempted to play things safer than ever before...
“But shouldn’t development become cheaper with all the middleware around?” a flustered colleague exclaimed when I told him about another publisher blowing its top over the costs of developing for the next generation. Nope, seems not. But I don’t want to talk about that again. Instead, let’s make some predictions of what will happen when games are costing just too damn much. It might not be classic Darwinism, but things are definitely going to change…

The next generation is going to be expensive – I’ve spoken about that one before. And it’s becoming a more frequent vibe around the block as game companies start talking about what it will cost them. Namco announced that they are developing tools they can use across platforms in order to make game development cheaper. In short, even the publishers are getting into the middleware act. With Criterion claiming that half the games in development are using Renderware, it’s pretty obvious current development is costly already and the next one will cost a bundle.

The problem is that the games industry grew faster than its audience. While games sales break records every year and ELSPA, the ESA and other Industry seers and promoters love the emergence of a casual gaming crowd, the hardware race is a much faster, far more aggressive one. Specs mean power and power means more dazzle, depth and immersion – even Half Life had solid system demands for its day. We tap into this stream of thinking and we look as hardware screams ahead, snapping and spitting at each other like a bizarre pit-bull race. Hence anything hardware is part of this cycle, and the consoles are no different. I’d like to have vindicated the PC at this point; alas it’s probably most to blame. But PCs don’t impress the masses – they want consoles.

Problem is they don’t want it as fast as hardware likes to evolve. I swear, technical singularity will happen when we develop an AI-powered GPU…

Anyway, that means game development gets more costly, because there’s so much more to do these days when you develop a game. Think of it this way: a game is a canvas – as the technology improves, the canvas gets bigger and there are more and more colours. But to crunch out a portrait to pay the rent with, you need more and more artists to make it in time. And it helps throwing more money at the problem, but not if your costs are growing faster than your audience.

The publishers have seen this coming and they started to crank the brake, pacing themselves. While many think Microsoft will take the market share if they release their next console first, few are talking shop about games. In fact, they are quite hush about the whole topic – more so than usual. Maybe it’s not to spoil the specs of the next consoles, but publishers can’t help but to tease the public with concept art, obscure renders and strange game names, but little has arisen there. All I really know is that I’ll need a Microsoft Next or Sony PS3 if I want to play Silent Hill 5.

That means there will be less high-calibre games for the next generation – at least until the audience catches up (and I suspect it will be far slower than the PS2’s phenomenal popularity). First thing will be a lot more standard games. By that I mean the console games that are impressive, but they don’t really stand up to the behemoths that dominate the charts. That’s because studios will focus more on games that are faster to make – that means sticking to what you know and not pushing the envelope too much, at least in the sense of the hardware. Polyphony might not spend as much time polishing car models as they did for GT4. Or at least the increments in graphic improvement of these games will be far more incremental. Every now and then there will be an awesome spike where a blockbuster, screaming glory game appears, pushing all the boundaries. Kind of like the current industry, just more torrent. But they’ll cost a lot to make and they had better make a lot of money. But just in case they don’t, there’s the cash from the cheaper, safer games.

Licensed games - and I accept this is a difficult scenario to imagine - are also likely to be far more common. I think they’ll become a lot better, but there will be more of them while the market experiments with what brings in the masses. Expect some interesting peripherals as well. But there is a definite shining light. Amidst all of this licensing, downgrading and gambling, we can probably expect more experimental and different games. Titles like Rez will appear a lot more and I suspect the puzzle genre will get a serious foothold in the release schedule. Alas, we’ll have to tolerate more rhythm games, a lot of them with pop star endorsements and their mugs on the packaging, but just don’t buy those.

And I swear – I can smell a Tony Hawk MMOG. Or GTA online. And maybe even Mr. Miyamoto’s interesting version of Pacman

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11 Comments
7 years ago
this is an interesting article...

you've sort of nailed what i believe is going to happen in the future but i think most games are going to enter MMO status, we are already seeing FF go that way and the number of MMORPGs coming is pretty phenomenal, and MMOFPSs are starting to get more and more players (i know 32 player FPS games have been around for ages, but the Battlefield and 150 player games haven't)...

i think the best thing about these games (from a developer POV) is that sales are pretty much guarenteed if people want to play them... sure people can pirate single player games with no real problems, but in order to play online you need an original copy with a unique game key... instant sale, then you get into the subscription costs... which pretty much guarentee an income for a few years...

of course you need to make a game well enough in the first place...

bottom line there is that it allows a game to plateau in a manner of speaking as people aren't as likely to buy too many MMO games at once as the costs become harder to bare... or at least justify, as people won't have time to play 7 or 8 games at once as they'll get left behind... so pick which one you buy carefully...

and yeah, i've been wondering if/when GTA:O would be considered...

i'm not so sure about your point that consoles won't sell as well... i think they'll probably sell a little better at launch because in theory the units should be cheaper than the last generation... components are typically cheaper than 5 years ago... how much cheaper remains to be seen, but cost seems to be a larger factor than when PS2 was launched and people were willing to pay in excess of $700AU...

and you would think it is becoming easier to develop games for consoles though seeing as they seem to be evolving more and more into watered down PCs...
7 years ago
Just on your FF comment there, FFXI was a one off in the MMO front, FFXII is resolutly single player.
7 years ago
i think its kinda silly they called it XI though, surely FF: Online would've been better... and not as confusing for people like me as to whether the rest would now also be online games...

also from the point of view of the longevity of MMORPGs it would make sense not to call it by a number just yet... so if they ever want to make another FFMMORPG, it's going to be FFXIX or whatever? kinda dumb IMO...
7 years ago
ObsoletE wrote
also from the point of view of the longevity of MMORPGs it would make sense not to call it by a number just yet... so if they ever want to make another FFMMORPG, it's going to be FFXIX or whatever? kinda dumb IMO...
Naw, they'd just unload a plethora of expansions onto the current game now they know they can get away with it. icon_razz.gif

Back on track, I expect developers find some way to cut corners when it comes to code (obviously not impacting on the game - in the name of efficiency) with say, 3D engines that cut most of the time coding a 3D environment so more time can be spent modelling, programming (basically the thing that can't be generated by an engine). Pixel shaders is an example of cutting down the time it required to create advanced textures, so why not further evolutions in the future. We still see games being developed relatively quickly - within a year for most decent games that required a decent amount of effort to develop. The only games that set themselves apart from the norm are ones that take 3-4 years to develop, and they can either break even on the hype they most likely generated through the course of the development, or they can fail like any other game (eg. Daikatana, Duke Nukem Forever, though the latter has a small chance of success).
7 years ago
i don't mean expansions, i mean Everquest has expansions coming out of its arse, yet Everquest 2 is "around the corner"...

eventually people are going to tire of expansions for the same game, not everyone of course, but the majority will want a new FF MMO game, so are they going to call it FFIX-2 or what?

this is a rhetorical question, i know no one here has that kind of knowledge, just questioning the logic of the XI... again... and don't get me started on the use of "Final"
7 years ago
*cough*thesims*cough*

I don't care about The Sims 2, it's been done to death IMO.. Why? Too many expansions. Obsolete's onto something there..
7 years ago
Well, it is called FFXI: Online, if they want to associate a number with it, then they're allowed to. If they make a new MMO (Which doesn't seem likely at the moment) they'll just give it the "next" number that they havn't used. Maybe we will see FFXXI: Online or something.
7 years ago
Quinsisdos wrote
Maybe we will see FFXXI: Online or something.
...Final Fantasy 21: Online?
Wha? icon_razz.gif
7 years ago
i know they can use a number (and obviously they did) its just my opinion that they shouldn't have...

just a quirk thats annoying me...

and i forgot about the sims... i don't even bother with K-Mart and Target now for PC games as all they have over here are sims expansions... i hate the sims...
7 years ago
Hyperworm wrote
Quinsisdos wrote
Maybe we will see FFXXI: Online or something.
...Final Fantasy 21: Online?
Wha? icon_razz.gif
I'm being theoretical.

Oh, and I hate the Sims too, but thats what happens when EA think they're on to something...
7 years ago
well they were... isn't the sims the number 1 selling game ever now?

or is it highest grossing... and with all the expansions i guess thats not so hard to believe...
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